On stage with James talking tech and fashion at the Bespoke Summit this evening. Thanks to everyone for the crowd-sourced pictures since we couldn’t take our own ;)
This is by far the best way to approach Sydney in the morning.
Tonight is my 7th Met Gala! I’m so excited! I’ve had so many amazing Met memories in the past: going with Jean Paul Gaultier at 17 years old, going with my husband, James, wearing Zac Posen’s epic “cloud dress” and last year wearing vintage Givenchy previously owned by Elizabeth Taylor. Can’t wait for tonight!!
WHY I INSTAGRAM - By Coco Rocha for Vogue
Around 2006 I began noticing the photographers waiting outside runway shows were beginning to outnumber those actually working inside. They were shooting our “model-off-duty” looks and plastering them all over the Internet, where they garnered as much interest and discussion as the campaigns and editorials in which we star.
These days everyone is his or her own street-style photographer, myself included. As a model in the digital age, the ability to reach an audience outside of the traditional magazine ad and billboard realm is increasingly important to me and my clients who realize we live in a new world of far more social networking- and endorsement-based advertising—from what your friend in school “likes” on Facebook to what your favorite top model wears in her downtime. I use platforms including Instagram, Tumblr, and Pose on a near daily basis to document my own looks for my almost ten million followers worldwide. The responses to my posts are always a gauge of how well I did with my personal styling. A picture that garners 30,000 likes versus one that only gets 5,000 says a lot about where I hit and miss in capturing the fashion zeitgeist. (Surprisingly the pics of just me at home usually get more likes than the ones of me with celebrities or designers.) The only time I get negative feedback is when I post a look containing fur, so now that definitely crosses my mind before I post an image to social media. While I believe everyone must make up his or her own mind, I don’t like to unnecessarily act insensitive to my followers.
Often I’ll have my husband, James, take a few dozen pictures with his phone and then we will edit them until we’ve found the most aesthetically pleasing and interesting image. After that, we filter the pictures using a host of iPhone apps like Camera+, Pictwo, and Snapseed before we decide the image is ready for posting. Selections are always about quality versus quantity. There is no formula as to exactly how many photos I Instagram per day; one day I may post a single shot, where other days I may put up a dozen. I try to share sneak peeks of events I attend, behind the scenes moments at photoshoots, or anything I witness that I think my followers would find interesting.
Models are never really “off duty” anymore, and I view social media as an extension of my career as a whole. Sometimes posting can feel like a chore and in those cases I view it as a necessary part of my work, but other times it’s genuinely fun to share and document my life with friends far and wide. It’s the way of the 21st-century girl.
See our slideshow above featuring our favorite Coco Rocha Instagrams.
Here’s a new shot of my friend Petra Nemcova and I posing for the Canadian shoe brand Browns. As you may know (if you have seen my film Letters to Haiti), Haiti holds a huge place in my heart and that’s something both she and I had in common. Petra is an ambassador at large for Haiti and does incredible work through the Happy Hearts Fund.
If you’d like to watch the film about Haiti my husband, James, and I created go HERE.
LIFE via INSTAGRAM - February 5th - 7th, 2013
In this installment of Life via Instagram, New York Fashion Week begins and I continue to promote the premiere of The Face! You can watch The Face Tuesday nights at 9/8c on Oxygen, and join me in a #teamcoco live tweeting session!
Follow me at @cocorocha for more real-time updates!
- Who’s excited for The Face casting Special?! #TeamCoco
- This is happening at The Face premiere party! With Karolina Kurkova, Nigel Barker, James Conran, Suchin Pak and Andy Cohen.
- So this is just a picture of me, Naomi Campbell, Karolina Kurkova and Nigel Barker with a CHOIR singing George Michael’s FREEDOM. No big deal.
- We’re live!!! Wearing Fausto Puglisi at #TheFace Hangout at Google!
- Thanks to all the models who came to the Model Lounge for our little chat this morning.
- Halfway through Day 1 of #NYFW and I’m already tired of blurry runway pictures on my Instagram feed.
- Loving the vibe at Dannijo #dannijovanities #nyfw
- More of the scene at Dannijo #dannijovanities #nyfw - amazing job ladies!
- With the beautiful girls behind Dannijo and my bud Hilary Rhoda.
Never before seen pic of Coco defying gravity in Puerto Rico, 2011. #tbt #throwbackthursday
(via thefaceoxygen)
DUJOUR MAGAZINE - COCO ROCHA: MODEL CITIZEN
With her strong beliefs and her social-media savvy, Rocha—on Oxygen’s The Face—is a standout in her fieldBy Lindsay Silberman
The first thing that strikes you about Coco Rocha is, of course, her face. It has those perfect angles, the sharp, sculpted ones that seem to be a prerequisite for becoming a model. But before you can even process the rest of her otherworldly appearance—her flawless ivory complexion, her piercing blue eyes, her slim yet towering frame—you sense there’s a certain depth to her, something a bit more complex.We’ve arranged to chat over lunch at a casual cafe-bakery in Manhattan’s Flatiron District. She arrives early, having taken the train in from New York’s Westchester County. “I honestly don’t mind it,” she says about taking public transportation. “People do it in any other city. It feels normal.” (She and her husband, muralist James Conran, moved there a year ago.)
As she enters the cafe, the 24-year-old doesn’t walk so much as float—a skill she picked up from her years on the runway. And if the people sitting at the tables near us don’t immediately recognize her, they probably whispered over their turkey sandwiches, “She has to be a model.” Today, the massive fur coat, black pants and stilettos she’s wearing are a dead giveaway.
Her first request is surprising: With autumn in the air, she’s in the mood for pumpkin pie today, so would it be OK if she had a slice for lunch? The Canadian-born model has recently wrapped production for Oxygen’s The Face, a new reality show (premiering February 12 at 9PM ET/PT) in which young women compete to become the face of Ulta Beauty. The show bills itself as giving a more realistic depiction of the challenges and demands of modeling than America’s Next Top Model—a series notorious for its jumping-out-of-planes and posing-with-snakes theatrics. Rocha serves as a mentor and coach for a team of four fledgling models, who compete against squads led by supermodels Naomi Campbell and Karolina Kurkova. Every week, each team competes to win an actual job.
It’s an opportunity the thoughtful, soft-spoken Rocha describes as “surreal,” and understandably so. Her career—gracing the cover of Vogue, walking the runways at the Paris, Milan and New York fashion shows, appearing in ad campaigns for Chanel and YSL—is unusual for someone like her. Rocha is a devout Jehovah’s Witness, as is her husband. “My faith is everything,” she declares. Raised by her mother, Rocha has been a Jehovah’s Witness her entire life, but she wasn’t baptized until 2009—the religion requires that individuals be old enough to make their own decisions before committing.
Oh deer!
LIFE via INSTAGRAM - December 20th - 29th, 2012
In this installation of Life Via Instagram, I escaped the freezing cold (Elmo-roaming) streets of New York and found myself in Las Vegas where I saw a Prince tribute band that was actually pretty good! Follow me at @cocorocha for more realtime updates.
- Nicopanda and I waiting impatiently for the train into New York on this chilly morning.
- “I think we’re being followed!” Only in New York…
- The Face elevator. Dare you enter?
- I escaped the NY snow storm just in time! On a road trip with James, driving through the Mojave Desert and loving the view.
- Guess where I am now? Here’s a clue, it’s not New York!
- Urban Pyramid, Las Vegas.
- Sunset in Vegas.
- Dearly beloved, it’s not Princ,e it’s “Purple Reign.” Having seen the real thing before, I gotta say they were really good!
- Only in Vegas does this group photo make sense.
My Little Pony-Chic! - Vogue Mexico photo corruption by my James Conran.
DENNIS BASSO - Behind-the-scenes
You might have seen this featured in this months W Magazine but heres a little behind the scenes look at the fall winter Dennis Basso campaign courtesy of James and his iPhone! As a side note, tonight I’ll be joining Dennis at The Silver Hill Hospital Gala to raise scholarship funds for children who suffer from depression, substance abuse and related problems. Follow me at @CocoRocha on instagram for updates through-out the evening.
Xx
Coco
VS MAG - James’ behind-the-scenes pics
A few months ago I posted one of my favorite editorials of the year - a shoot by Ellen Von Unwerth in VS Magazine (if you didnt see it already, go HERE). My husband, James, was on set with me and took these behind-the-scenes pics on his iPhone. If you hadn’t already guessed it, James is pretty much the photographer behind most of the pictures and videos I post here and on Instagram. I must say, it’s definitely nice to have a hubby documenting your life for you ;) Xx Coco
US WEEKLY - 25 Most Stylish New Yorkers
Name: Coco Rocha
Occupation: SupermodelPerfect Blend: The Canadian-born stunner — who will be one of the coaches on Oxygen’s new modeling competition The Face (episodes begin in early 2013) — describes her style as “an eclectic mix of high and low fashion.” To wit, her wardrobe favorites include everything from a faux fur waistcoat she got when she was five (“It was once knee-length but now of course it’s very snug. It’s crazy that I still wear it 19 years later but I’m not thinking of retiring it any time soon!”) to a hot pink and orange Rebecca Minkoff purse (“Any time I feel like my outfit is a little boring, I’ll throw on an orange lip and grab the Minkoff and I’ve instantly upped the voltage by 200 percent!”) to a black embellished jacket from Alice and Olivia (“It’s got this great military/Michael Jackson style to it, which is completely up my alley”).
Loving Ms. Liz: “I’ve always been a huge admirer of Elizabeth Taylor,” says the 24-year-old supermodel, who has graced the covers of Vogue, Harper’s Bazaar and W, as well as appeared in ad campaigns for Versace, Chanel, Lanvin and Calvin Klein. “She had such amazing class and style. The great thing about her is you know she picked everything herself, before the days of celebrity stylists taking all the fun out of it. At an auction I actually bought a Givenchy jumpsuit she had owned in the ’80s and wore it to the Met Gala.” Another fashion icon: “If I could dress as the female version of Karl Lagerfeld everyday, I probably would. I love that he is always Karl, all hours of the day and night. You’ll never find him in sweatpants and a hoodie and that’s true style commitment.”
Aisle Be There for You: “If ever I’m in need of a beautiful look for an event, nine times out of 10, I turn to Zac Posen. Not only is he a very close personal friend, but I find his gowns and dresses flatter a woman in all the right ways,” says Rocha, who wore one of Posen’s creations in her 2010 wedding to artist James Conran. “I just walked in his fashion 2013 show and there were at least a dozen dresses I had my eye on. I loved mine, but I was in the wedding dress so I don’t think I’ll be wearing that out and about any time soon.”
Quote: “New Yorkers dress very dark and chic. When I’m spending my days stomping the streets of New York, I nearly always find myself in monochromatic shades of black and gray. I love my leather boots, leather jackets and hard protective layers. I guess we wear them almost like a suit of armor. In Paris, you’ll see me in a cute little summery dress and when I’m in L.A., I finally bring out the colors. But I feel more myself in NYC.”
Read more: http://www.usmagazine.com/celebrity-style/news/most-stylish-new-yorkers-2012-coco-rocha-2012129#ixzz27EoFPzgs
