Would you ever guess that this cover and editorial were shot inside a store? While attending a Longchamp store opening in Hong Kong a few months ago, the creative team behind Me Magazine cleared a bit of space and set up this impromptu photo shoot. Add a little lighting, a backdrop, and me… voila!
This week I joined Longchamp’s Cassegrain family in Hong Kong for a whirlwind 48-hour tour of the city and to help open their new store on Canton Road. The store, now the biggest in the world, marks 30+ years of Longchamp in Asia.
Driving into Hong Kong felt like entering Tron City!
Hong Kong at night is spectacular - so much color and so many lights, it puts the New York skyline to shame!
Sooo… I just got into my hotel room using my Longchamp key card only to find what playing on TV? The campaign Emily Didonato and I did for Longchamp! I’m sensing a theme here…
Look at all these presents! I’m a very lucky girl!
Just got the newspaper. As you can tell we are ALL about Longchamp today!
Had a sneak peak at the new Canton Rd flagship and did a little photoshoot on-site. Tonight is the official opening!
Amazing old ferry boats in Hong Kong harbor.
You wouldn’t know it, but we are only about 10 minutes from the city of Hong Kong here.