Behind the scenes: Schön Magazine - September 2013 

Check check check it out! XX

L’Officiel China - Behind the scenes

Everyone does a behind-the-scenes video to go along with their cover and editorial these days, but this one I thought was especially well put together! Video by Di Di Lin and music by Icona Pop. 

To see the cover, go HERE.
To see the editorial, go HERE.

Behind-The-Scenes - Longchamp ‘You Should Be Dancing’

I posted the video last week and some of the images from the campaign yesterday. Now here’s a behind-the-scenes look at how we put it all together. Choreographer Salim Gaulwoos explains his inspiration and concept for the Longchamp woman. I have to say, working with Salim and the Longchamp team again was one of my favorite jobs of 2012. 

Behind the Scenes - WHBM’s Spring 2013 TV spot

posted my new White House Black Market TV commercial on Monday (watch it HERE), and today I’m happy to show you a great little behind-the-scenes of how we put it all together for the third time


LIFE via INSTAGRAM - January 10th - 25th, 2013

Today’s installment of Life via Instagram is dedicated to The Face! In preparation for tomorrow night’s premiere, a tidal wave of campaigns and advertisements has swept New York. With the media blitz above and below ground, you literally cannot escape! Watch the casting special of The Face tomorrow night at 9/8c on Oxygen, and join me in a #teamcoco live tweeting session! 

Follow me at @cocorocha for more real-time updates. 

  1. Working on something special with Nigel Barker and Jason Binn.
  2. Meeting the #TeamCoco crew at The Westchester Mall today. So fun!!
  3. Pose-off with all the The Face girls at Westchester Mall!
  4. Behind the scenes with Nigel Barker on our Dujour shoot. My favorite pic is the lower right one where I’m showing Nigel my best self defense move!
  5. Spotted at 14th & 9th. #TheFace
  6. The Face - DeFaced. (At Spring St. Station)
  7. Another underground #TheFace sighting (we’re taking over NYC!).
  8. Thanks to Jason Binn and TWSteel for throwing Nigel Barker and me a great Dujour cover launch party!
  9. Attack of the 50ft Coco. has another image from the Spring 2013 Longchamp campaign and a few exclusive behind-the-scenes images taken on location at the Saarinen terminal at JFK New York.

MODELS.COM: Longchamp Leaps
by Janelle

Take a first look at the S/S 13 campaign from Longchamp, in all its glory. Shot in JFK airport’s historic, Eero Saarinen designed TWA terminal, the campaign is all about movement; who better to embody that idea, than the jet setting, high flying and haute posing,Coco Rocha! In her third season working with the luxe brand, Coco delivers her signature acrobatic poses all while playing the part of ultra-chic traveler, a role we’re sure she’s familiar with. Fellow catwalker Liisa Winkler joins her for the journey, since every trip is better with a fashionable friend and the duo busts a move even as they head through airport security. Fun fact: choreographer Salim Gauwloos, the man behind Madonna‘s Blonde Ambition tour collaborated on the imagery. Take a first look at the new ads and the behind the scenes imagery.